Hendel Favarin Martines

The lack of preparation of professionals for the challenges of the job market has become an increasingly apparent problem in recent years. While universities and colleges provide a solid foundation of technical knowledge in various fields, many graduates struggle to make the transition to the corporate environment. Gaps in higher education include a lack of focus on essential skills such as leadership, communication, productivity, and emotional intelligence that are critical to professional success, regardless of field. It was against this backdrop of unmet needs that Hendel Favarin Martines came up with the innovative idea of creating a school to fill the void left by traditional colleges.    

What began as an initiative to transform individuals has become a valuable resource for companies seeking to train and improve their teams. Today, Conquer serves more than 500 companies, including giants such as Coca-Cola, Grupo Boticário, Itaú, Bradesco, Banco do Brasil, Google, Ifood, Ambev, Nestlé, Loreal, among others. In addition to its business success, Conquer has stood out for its contribution to society during the pandemic, offering a free emotional intelligence course to help people deal with the fear and uncertainty of the crisis. 

With a law degree, Hendel dropped out of college in 2014 to become an entrepreneur, selling an app for restaurants. Three years later, he founded Conquer, which has impacted more than 5 million students and created more than 800 direct jobs in seven years.